Stop looking smaller than the competitors you’re better than.

I help local service businesses upgrade outdated, unclear, or underperforming websites into professional sites that build trust, show the quality of their work, and turn visitors into leads.

Selected work

The Problem

Your business may already be doing great work.

But if your website looks outdated, unclear, unfinished, or generic, potential customers may not see the real quality behind what you do.

A weak website can make people hesitate, compare you only by price, or choose a competitor who simply looks more professional online.

Common issues I help fix:

  • Your website does not reflect the quality of your work.

  • You look similar to every other local competitor.

  • People do not quickly understand why they should choose you.

  • Your best projects are hidden on Instagram, Facebook, or word of mouth.

  • You are getting random inquiries instead of better-qualified leads.

The Solution

A good website helps people understand your value from the get-go.

I build simple, clear, conversion-focused websites for local businesses that need to present themselves more professionally, show their work, explain their services, and turn visitors into real inquiries.

This means your website should:

  • Make a strong first impression.

  • Clearly explain what you do.

  • Show proof of your work.

  • Build trust quickly.

  • Help people take the next step.

  • Support your sales process instead of just existing online.

Process

1. Book a call

We start by looking at your current website, your business, your competitors, and what needs to improve.

1. Book a call

We start by looking at your current website, your business, your competitors, and what needs to improve.

2. Design & Build

I design and build the website with a focus on clarity, trust, mobile experience, and conversion.

2. Design & Build

I design and build the website with a focus on clarity, trust, mobile experience, and conversion.

2. Launch & Support

Once everything is approved, we launch the site and make sure the essential setup is in place.

2. Launch & Support

Once everything is approved, we launch the site and make sure the essential setup is in place.

Services

One-page landing

Ideal if you need a simple online presence, a campaign page, a service page, or a better place to send potential customers than just Instagram or Facebook.

One-page structure

Conversion-focused copy

Mobile-friendly design

Basic SEO setup

1 week turnaround

One-page landing

Ideal if you need a simple online presence, a campaign page, a service page, or a better place to send potential customers than just Instagram or Facebook.

One-page structure

Conversion-focused copy

Mobile-friendly design

Basic SEO setup

1 week turnaround

$520

One-page landing

Ideal if you need a simple online presence, a campaign page, a service page, or a better place to send potential customers than just Instagram or Facebook.

One-page structure

Conversion-focused copy

Mobile-friendly design

Basic SEO setup

1 week turnaround

Multi-page Website

Ideal if you offer multiple services, work across different areas, need to show projects, or want a website that feels more established and trustworthy.

Website strategy

Homepage with core sections

Service pages

About, FAQs, CTAs, forms

3-4 week turnaround

Multi-page Website

Ideal if you offer multiple services, work across different areas, need to show projects, or want a website that feels more established and trustworthy.

Website strategy

Homepage with core sections

Service pages

About, FAQs, CTAs, forms

3-4 week turnaround

Multi-page Website

Ideal if you offer multiple services, work across different areas, need to show projects, or want a website that feels more established and trustworthy.

Website strategy

Homepage with core sections

Service pages

About, FAQs, CTAs, forms

3-4 week turnaround

Built by a marketer, not just a web designer.

I’m Gero, a marketing specialist and web designer with experience across strategy, branding, copywriting, paid media, and website development.

I approach websites as business tools.

Every section should have a purpose: explain your value, build trust, show proof, reduce friction, and help the right people reach out.

I work best with local businesses that already do quality work but need a stronger website to match it.

Testimonials

FAQs

How much does it cost?

It depends on the scope. I currently offer two simple options: a focused landing page or a full multi-page website. After reviewing your business, goals, and current online presence, I’ll recommend the best fit.

How long does it take?

Most landing pages can be completed in 1–2 weeks. Multi-page websites usually take 3–4 weeks, depending on the amount of content, feedback, and pages needed.

What if I already have a website?

That’s totally fine. We can review what you already have and decide whether it makes more sense to improve, redesign, or rebuild it from scratch. The goal is not just to make it look better — it’s to make it clearer, more trustworthy, and more useful for potential customers.

Do I have to write the copy?

No. I help you structure the message and write the website copy. You’ll provide the raw information about your business, services, projects, and customers. I’ll turn that into clear website content that makes your value easier to understand.

What makes this different from just hiring a web designer?

Most websites are designed to look nice. I approach websites as business tools. That means every section has a purpose: explain what you do, show why people should trust you, reduce confusion, and guide visitors toward contacting you.

What kind of businesses do you work with?

I work best with local service businesses that need to look more professional online and turn more visitors into real inquiries. This includes contractors, builders, landscapers, pool companies, HVAC businesses, home service companies, and other local businesses where trust and quality matter.

What do you need from me to get started?

Usually: your current website if you have one, your main services, service areas, photos or project examples, reviews or testimonials, and a clear idea of what kind of inquiries you want more of.

FAQs

How much does it cost?

It depends on the scope. I currently offer two simple options: a focused landing page or a full multi-page website. After reviewing your business, goals, and current online presence, I’ll recommend the best fit.

How long does it take?

Most landing pages can be completed in 1–2 weeks. Multi-page websites usually take 3–4 weeks, depending on the amount of content, feedback, and pages needed.

What if I already have a website?

That’s totally fine. We can review what you already have and decide whether it makes more sense to improve, redesign, or rebuild it from scratch. The goal is not just to make it look better — it’s to make it clearer, more trustworthy, and more useful for potential customers.

Do I have to write the copy?

No. I help you structure the message and write the website copy. You’ll provide the raw information about your business, services, projects, and customers. I’ll turn that into clear website content that makes your value easier to understand.

What makes this different from just hiring a web designer?

Most websites are designed to look nice. I approach websites as business tools. That means every section has a purpose: explain what you do, show why people should trust you, reduce confusion, and guide visitors toward contacting you.

What kind of businesses do you work with?

I work best with local service businesses that need to look more professional online and turn more visitors into real inquiries. This includes contractors, builders, landscapers, pool companies, HVAC businesses, home service companies, and other local businesses where trust and quality matter.

What do you need from me to get started?

Usually: your current website if you have one, your main services, service areas, photos or project examples, reviews or testimonials, and a clear idea of what kind of inquiries you want more of.

Your website should make your business easier to choose.

If your current website does not reflect the quality of your work, I can help you turn it into a clearer, more professional, and more effective online presence.

Your website should make your business easier to choose.

If your current website does not reflect the quality of your work, I can help you turn it into a clearer, more professional, and more effective online presence.

© 2026 - Gero Silva Pereira — Building proudly with Framer

Building proudly with Framer

© 2024 - Gero Silva Pereira

Building proudly with Framer

© 2024 - Gero Silva Pereira